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Creating the effect of "Cheers" in its insurance agency
In the 80s there was a TV show called Cheers, which was a theme song started like that.
Sometimes you want to go where everybody knows your name,
And they are always happy you came.
You want to be where you can see,
Our problems are the same
You want to be where everybody knows your name.
Years have past and may Cheers can be seen in the land of reruns late night, but the lyrics "Cheers" still resonate today.
Your customers want to deal with an insurance agency when your insurance agent and the staff knows your name. After all, people like to be recognized and appreciated. Best of all, people will pay more for goods and services when they think their business is really valuable.
You, as owner of the agency is able to influence the climate of customer satisfaction and recognition within their organization by their words and processes that are created inside your body. In other words, it is important that you communicate clearly to their staff which is critical for all customers feel like their only customer.
Here are some steps that will help you to create the effect of "Cheers" in his agency.
1. When a customer calls in his office, the address for the name they used when they call and identify with you. For example, Joseph Jones called and told me: "This is Joe Jones." Make sure you refer to him as Joe in conversation instead of Joseph. This creates a warm interaction with his client.
2. When a customer calls, make sure you and your employees use a tone that communicates that you are happy to hear from them. It is an ideal way to ask: "How are you today?" and "How can I help you, Joe?"
3. Once you have processed the application client, be sure to look for possible gaps in coverage or red flags that you would be aware of if you were a client of your agency. Here is an example. "Joe, I noticed on his Honda, which has No refund of rent. If you were to get into a car accident and had to go to the repair shop is necessary to take car rent in the meantime? "By presenting a potential lack of coverage with a small example, comes through that looks out for their own interests instead of trying to sell something.
4. Be sure to ask your client "Is there anything else I can help you today, Joe?" This allows your client the opportunity to inform you that you take care of their requests.
5. Once you say it is nothing more need you, be sure to thank you for your business. Find something that you feel comfortable saying. For example, you might say: "I thanks for your business, Joe. "Or" I appreciate your business, Joe. "
The idea is to create a positive experience and effective for their customers. Going through a process similar to that previously authorized staff to know what you expect them to tell their customers. This gives more consistency to the customer experience with your agency.
Ultimately, customers who feel valued and appreciated are less likely to drop the price. This leads to the retention of the agency and the agency of successful growth.
About the Author
Stephanie Cunningham is an insurance agent and the creator of the Agent Contact Wizard, a program that gives insurance agents the ability to touch their clients once a month with professionally written and personalized email marketing campaigns. Find out how easy and affordable it is to give a personal, professional touch to your clients while increasing your agency’s retention and referral business. Visit
http://www.agentcontactwizard.com
. Stephanie Cunningham 325 Washington Ave S, Suite 104 Kent, WA 98032 Stephanie@agentcontactwizard.com
anyone can recommend an insurance agency in Tenerife English GOOD?
seems all I've found really are not that convincing …
Hi John, recently moved to Tenerife and I got a tip: the Office of English at Zurich in Los Cristianos. I am very happy with the service: good prices and very friendly staff. I speak no Spanish and they were with me on the phone trying to get an apartment! And also helping with my change enrollment. Order by Susanna and Vicki, both are very friendly. www.myspaininsurance.com
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